What does an Amazon Brand Store cost?

Amazon itself charges nothing for the store. The investment is in concept, design and implementation – depending on assortment size and number of pages. After a quick look at your assortment you get a fixed-price offer.

What are the requirements?

An active Brand Registry (registered trademark). That's it – we handle everything else from structure to publication.

Does a Brand Store drive additional revenue?

Yes, in two ways: as an ad-free destination for Sponsored Brands campaigns with measurably better conversion, and via organic store traffic from the brand link on every listing. Store Insights make the effect transparent.

How long does the build take?

Depending on scope, 3–5 weeks from kickoff to go-live – including concept, design, your approval and the Amazon review.

Can you take over and improve our existing store?

Yes. We audit the existing store based on Store Insights and rebuild it selectively instead of starting from scratch.

Brand Store

Amazon Brand Store Agency – your shop on Amazon

The Amazon Brand Store is the only way to present your brand as its own shop on Amazon. You control layout, images, assortment structure and brand story – no competitor ads, no distraction.

At the same time, the Brand Store is the perfect destination for Sponsored Brands campaigns: customers land in an ad-free environment with your full assortment and your story.

Competitor ads inside your store

100%

Control over layout, story and assortment

15+

Consumer brands managed

Scope

What we take over for your Brand Store

Store architecture

Page structure, navigation and subpage concept based on assortment and customer behavior – from starter store to multi-level brand shop.

Design & layout

Hero banners, lifestyle imagery, product tiles and shoppable content in your brand's look.

Content creation

Copy, images and video integration for all store pages – consistent with listings and A+ Content.

Technical implementation

Build in the Store Builder, quality check on all devices and publication including the Amazon review.

Ongoing updates

Seasonal refreshes, deal integrations and new products – your store stays current instead of one-time pretty.

Process

Four steps to your store

Assortment & audience analysis

Which products, which audiences, which buying occasions? The store structure is built from these answers.

Concept & design

Wireframes and design drafts for the homepage and subpages – you approve before we build.

Build & QA

Implementation in the Store Builder, quality check on desktop and mobile, submission to Amazon.

Traffic & iteration

Connection with Sponsored Brands, analysis of Store Insights and continuous optimization.

Why TMG

Why brand stores from us

We build stores as conversion destinations for ads, not as pretty business cards – structure follows campaign logic.

Store, A+ Content and listings come from one source – same story, same visual language.

We analyze Store Insights and iterate instead of letting the store gather dust after launch.

Experience from 15+ consumer brands across all relevant categories.

FAQ

Frequently asked questions about the Brand Store

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